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About us

HI, Welcome to Eljo.com.au!

This Australian owned and operated business exists to serve Aussies with a massive range of brand name electronics, whitegoods and small appliances at prices you can afford.

Close friends Elliot “El” Ramler and Jonathon “Jo” Green kicked things off around here in 2008. About to finish their respective university degrees at Monash University in Melbourne, these two entrepreneurs felt the retail landscape had to change. Australians were being asked to pay too much for quality electrical goods, with savings only available after lengthy in store negotiations. They figured it was about time someone sourced brand name products and minimised unnecessary overheads. In doing so, customers could avoid drawn out negotiations with often manipulative in store sales staff, and just get the best prices for the products they wanted each and every time – from the comfort of their living room!

So far, El and Jo’s vision has been rewarded, being nominated as one of Australia’s largest start-ups across any industry when Eljo.com.au were listed in the BRW Fast Starters list for 2011.

BRW Fast Starters 2011

How are we different?

In the past, shopping online came with loads of pitfalls. No transparent business information. No way to contact the store for sales advice or post sale service. No Australian warranties or power plugs. Deliveries would turn up at any time, or not at all! The list goes on.

At Eljo.com.au, all of this goes out the window! We are proud to promote the location of our Headquarters in Richmond, Victoria (4/1 Belgium Ave!). We can be contacted easily and at your convenience – by phone, email or live chat! Everything we sell is Australian stock, with full Australian Manufacturer’s Warranties. Every delivery we send is trackable and completely insured.

Further, unlike many of our competitors who are just bricks-and-mortar guys parading as online retailers, we are a true pure-play online retailer. With this comes loads of advantages…

  • No expensive rent bills in high foot trafficked shopping centres.
  • No huge staffing bills to make stores look full.
  • No massive utilities bills and other bricks-and-mortar style expenses.
  • No major insurance premiums to protect display stock from theft and damage.
  • No epic marketing budgets to tell people about expensive shop fronts

 

Just HUGE savings for Aussie consumers.

Eljo.com.au’s 6 Pillar Service Pledge:

We pledge to provide an experience which comprises ALL of the below pillars.


  • Extensive Range of Australia’s Biggest Brands
  • Minimise Expenses & Pass Savings to Customers
  • Unbiased and Professional Product Advice
  • Convenient and Secure Purchasing Process
  • Fast, Transparent and Insured Order Delivery
  • Friendly and Efficient Post Sale Issue Handling

 

Each of the above pillars form the basis of Key Performance Indicators for departments and staff within our business. We are always striving to provide the best service possible in these 6 areas. If at any stage or for any reason you feel like we have let you down in any of these areas, please contact either Elliot or Jonathon.

For detailed information about how the Eljo.com.au shopping experience works, please see our FAQ section.

Eljo.com.au - Real Quality, Unreal Prices
real quality, unreal prices

ELJO.com.au is the one stop shop for all your Home Entertainment, Whitegoods and Small Appliances needs. Our pure-play online business model means we can service Australian customers in every corner of this great land, affordably and reliably.

Whether for a new Plasma TV for the lounge room, a Nespresso Coffee Machine in the kitchen, a small second Fridge for the Garage, a Vacuum Cleaner, Home Theatre System, External Hard Drive, Blender or any other Home Appliances, Eljo.com.au is the best place to buy Appliances Online in the country.

We pride ourselves on being a 100% Australian owned and operated Home Entertainment and Appliance store. Call us today on 1300 886 962 to speak to our friendly Australian staff about all of your Home Entertainment, Television and Appliance needs.